Memovida needed software that matched the real workflows of a modern funeral agency.
After evaluating the existing CRM solutions on the market, the team concluded that available tools were either too generic, outdated, or not built around the operational complexity of funeral services.
The business needed more than a standard CRM. It needed a system that could support sensitive customer journeys, internal coordination, case management, and day-to-day operational processes without forcing the team into a rigid third-party tool.
The challenge was to build a production-ready product quickly, without turning the project into a long and expensive custom software engagement.
The CRM had to:
The goal was not only to build an internal tool. It was to turn a clear market gap into proprietary software.
Coding Partners built a custom CRM for Memovida from scratch and delivered it as a production-ready product within one month.
The product was designed around Memovida’s operational model rather than around the limitations of existing CRM platforms. This allowed the team to get a system that fits their process, supports their daily work, and can evolve into a commercial software product.
We also structured the collaboration in a way that reduced the financial pressure of custom development. Instead of paying a large one-time project cost, Memovida entered a retainer model where the development cost is spread over two years.
This gave the client predictable monthly costs while still owning the software.
What we delivered:
The result is a proprietary CRM that gives Memovida more control, more flexibility, and a stronger long-term software asset than the market solutions they had evaluated.
Within one month, Memovida received a production-ready CRM built around its own operational requirements.
The product is already used by the customer and is no longer just an internal system. Memovida is now preparing to offer the CRM as a standalone product for other funeral agencies, turning an operational need into a new software business opportunity.
The collaboration helped Memovida:
Instead of adapting their business to existing software, Memovida now owns a product shaped around its market, its workflows, and its long-term growth strategy.
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