From first concept to live site in just 19 days

The Solution

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To address these challenges, our team adopted a strategic and methodical approach:

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• Defined brand identity and voice that helped Sherpa stand out among DeFi protocols with a serious, minimal, and modern tone.
• Developed a custom WordPress theme with reusable blocks for flexible content editing without touching code.
• Designed a conversion-friendly, mobile-first experience that guided users to take action or dive deeper into the protocol.
• Set up SEO foundations and analytics to track user behavior from day one and ensure future content ranks.

The Results

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We achieved several notable outcomes:

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• Website launched in 19 days, from kickoff to go-live, including copy, design, and development.
• 37% lower bounce rate compared to Sherpa’s previous landing page.
• 1.2 second average load time, improving page speed by over 60%.
• Content editing time cut by 80% — the Sherpa team can now update the site without developer support.
• 150+ qualified contacts collected in the first 6 weeks post-launch via the integrated contact funnel.

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The result was more than just a website. It became a trusted launchpad that gave Sherpa Protocol a confident start in the DeFi space.